How to Become A Consistent Creator in 5 Practical Ways
If you follow Trendupp Africa on social media, read our blog, or visit the Trendupp Awards website, you know we value consistency. Many content creators struggle with staying consistent. It is a common challenge, even for the big names in the industry.
Often, we intend to create content, but our busy lives get in the way. We end up exhausted with little time or energy to produce anything. We find ourselves always preparing or being busy with other tasks, responding to others’ needs without realising it is affecting our own goals.
Does this sound like you?
Even with the best product and plan, if you are not consistently taking action, it will not work. Thinking about what you should do is not enough; you have to do it. As Amy Porterfield wisely said, “Intention does not cook the rice.”
So, how can you become a more consistent content creator?
How to Become A Consistent Creator in 5 Practical Ways
These are five practical steps you can start today to help you become more consistent and boost your chances of success.
1. Be Organised
Do you often lose track of ideas or important information? When you don’t document ideas or information as they occur, it makes it harder or takes longer to get things done. Worse case, you don’t attempt them.
Losing track of ideas is stressful, especially when on a deadline. Therefore, create and use a system to track your ideas and information so you don’t waste energy and time remembering or finding them.
Use note apps and project management tools like Google Keep, Evernote, and Trello to document your ideas and processes and delegate tasks. These tools let you access your notes and projects across your mobile devices and PC.
Next is to form a habit of reviewing your ideas regularly, organising them, and adding them to your content plan. This way, you will always know what to work on.
2. Less Knowledge, More Action Plan
While you might want to dive right into action, planning is crucial.
Likewise, we often spend too much time learning and not enough time doing. If you are not implementing what you learn from a book, webinar, or course immediately, you might not remember when you eventually need it. This kind of learning is “just-in-case,” not “just-in-time.”
But you can always acquire the knowledge later when you need it. You don’t need to learn more, but take action with what you already know.
Success comes from making a plan and acting on it every day. A plan helps you stay focused, provides clear direction, and keeps you accountable. Remember, the simpler your plan, the more likely you are to follow it.
3. More Outputs Than Outcomes
The 12-Week Year book recommends you track your progress in terms of outputs. Once you put in the work, you will experience the results.
Your outputs are lead indicators that affect your outcomes. The number of times you created and posted content in a week, writing 1000-word blog posts per day, or the ways you explored to promote your content are examples. These lead indicators are often activities that you can 100 percent control.
On the other hand, outcomes are lag indicators or results influenced by your consistency and efforts. However, your work consistency does not necessarily equate to your outcomes.
Thus, when you focus only on the outcomes, you may lose the drive to stay consistent with your work effort. Your outcomes examples are leads, traffic growth, conversion, and sales. These are often indicators that are not entirely in your control.
Therefore, focus on the weekly or monthly goals you can control 100 per cent to enhance your results (not 100 percent in your control).
4. Use Frameworks for Your Content
To consistently create high-quality content, frameworks can make your process easier and more efficient. Whether you work on a blog post, podcast, video, or presentation, a framework can help you produce better content faster.
A content framework acts like a checklist or outline, guiding you on what to include. So, for video content creation, a simple framework can look like this:
- Introduction
- Content
- Transition
- Conclusion
- Post-Production
This framework can help you create structured, engaging, and high-quality video content.
5. Use Technology and Batch Work
Technology tools like Google Keep and AI apps keep you organised and help create content much easier and faster.
In addition, you can batch your work by grouping similar tasks, which increases focus and productivity.
For example, you can create all your social media content for the week in one go and then use apps like Buffer to schedule everything. This approach is much more efficient than creating and scheduling content daily, which is time-consuming and disruptive.
Furthermore, batching tasks helps you get into the flow of a specific work type, like editing multiple podcasts or videos in one session.
Consistent content creators develop systems that make it easier to create and publish regularly. Understanding the system that works best for you involves documenting your workflows. You can also use the systems to delegate tasks to your team.
Wrapping Up
The power of consistency lies in the compound effect — small, consistent actions over time lead to significant results. Whether you post content daily, weekly, or monthly, the key is to stick to your schedule.
You will see amazing progress over time by resisting the urge for quick results and focusing on building a habit of consistent content creation.
While these five steps are essential for becoming a consistent content creator, put in the work to see significant results.
So start now, stay consistent, and watch your efforts pay off.
Follow our blog for more resources to help you grow as a content creator or influencer. Also visit our social media page to connect with other creators.